Communicating the financing methods you offer to current and future customers can be your business. To facilitate communication on what may seem to many a heavy topic, Phiro, through dialogue with Diba, was presented with a method and style for the task. The solution was a motion design animation explaining Diba's new financing concept on car loans. The message and graphics were designed to make the financing method look simple and at the same time informative.
This allowed newcomers to recognise graphics from the animation on the website where the concept is displayed, and thus quickly have an understanding of how to get started in seeking the desired funding. The visuals follow the speech closely and are a good example of how a complex topic can be explained in an easy to understand way using motion design.